It was with interest to once again read the how management at the department store was explaining the continuing fall in profit, their reasons and the remedies to return the company back to profit. As I have previously written the problem with Myer management is their failure to recognise the need to improve the selling [...]
A company’s success relies on the satisfactory delivery of what is promised to their clients and customers, this cannot be achieved without it being a fully sales oriented organisation. We all know that in any market, good or bad, there are sales opportunities to be made by all businesses. The important point that needs to [...]
The Art of Selling is the Profession – Not What is Sold Small Business Prospecting & Marketing. As every business owner knows the need to sell more of their products and services is vital to their survival as cash-flow is the life blood of any business. As with any enterprise, the marketing effort requires the [...]
By its very nature selling is a very personable and individual profession as sales are made as a result of one on one contact with clients and customers. There has always been “sales teams” where sales managers take pride in the fact they have a strong team achieving the results required by their management. If [...]
In any market, good or bad, there are sales opportunities to be made by all businesses. The important point that needs to be understood is that no matter what economic environment you are in unless you have an effective sales orientated organisation opportunities will be missed. Survival for any business is dependent on them selling [...]
This is the question many salespeople are asking in today’s selling environment. For many, sales have become slower than normal due to many factors outside their control and this results in pressure to reduce spending on prospecting. This is particularly relevant if the salesperson is responsible for their own self-promotion. The sales professional who has [...]
In reality it takes a lot more skill development and the understanding of the sales process to persuade a complete stranger to buy what you are offering. Selling is more than just getting on well with people. To be true sales professional the approach has to be one that has clear goals for the sales [...]
The Art of Selling is the profession – Not What is Sold Not the Time to Sing the Blues In recent times the state of the world economy is continuing to send out a negative message. Financial events around the world dominate the media and influence the attitudes of those in business and sales. Selling [...]
The Art of Selling is the Profession – Not What is Sold. Company Targets or Personal Best. Every year companies and organisations implement new budgets and are looking towards to the next twelve months of business. Along with a financial review, in the end it will come down to what level of sales will be [...]
The Art of Selling is the Profession – Not What is Sold. Shoe Leather, Technology & Warren Buffett. Even the best salesperson today will not be able to maintain their performance without using the technological tools available to communicate with clients, customers and prospects. More and more today salespeople are relying on text messaging, email [...]
